ICC launches brand identity of 2023 World Cup

On the aforesaid time MS Dhoni launched an on-drive into the stands to triumph the 2011 World Cup astatine the Wankhede Stadium successful Mumbai, the ICC has unveiled the marque individuality of the 2023 variation of the tournament, centered astir the emotions of the game's galore fans.

Six months retired from the flagship men's ODI event, the Cricket World Cup has been developed with the 'Navarasa', 9 emotions the game's audiences acquisition during the high-stakes action.

A word successful Indian theatre, the Navarasa has been reimagined successful a cricketing context, utilizing symbols and colour to picture the emotions fans consciousness portion surviving the play and excitement of a World Cup match: joy, power, anguish, respect, pride, bravery, glory, wonderment and passion, feelings which correspond the reactions that a Cricket World Cup evokes.

No uncertainty astir to acquisition a question of antithetic feelings successful the build-up to the tournament, India skipper Rohit Sharma says his broadside volition transmission the excitement and anticipation arsenic the hole for their location stand.

“With six months to spell until the ICC Men’s Cricket World Cup 2023 the excitement is truly starting to build.

"Playing a World Cup connected location ungraded is each player’s dream, adjacent much truthful arsenic skipper and I can’t hold for it to start. The Men’s Cricket World Cup is simply a precise peculiar lawsuit for everyone progressive successful cricket and we volition beryllium doing everything implicit the adjacent fewer months to hole arsenic champion we tin to springiness america the top accidental to assistance the trophy.”

For BCCI Secretary Jay Shah, marking the 2011 triumph is important for acknowledging its "long-lasting impact" connected the country, though hopes caller memories are forged successful this year's event.

“The BCCI is looking guardant to hosting the ICC Men’s Cricket World Cup 2023 and creating a memorable lawsuit for fans some successful India and astir the world.

"We cannot hold until October to spot satellite people cricket connected amusement successful the pinnacle lawsuit of the one-day crippled and for India to big an unthinkable spectacle.”

Seven of the 10 teams are confirmed qualifiers for ICC Men's Cricket World Cup 2023. The eighth spot volition beryllium taken by the eighth-placed finisher of Cricket World Cup Super League, with the last 2 decided by the Cricket World Cup Qualifier successful June and July.

As teams jostle for the last 3 spots, ICC Chief Executive Geoff Allardice says excitement is building.

“We are delighted to uncover the ICC Men’s Cricket World Cup 2023 brand, showcasing the earthy emotion and enjoyment that cricket brings to fans crossed the satellite done the Navarasa.

"We person an breathtaking six months up of america arsenic we physique up to present the biggest Cricket World Cup ever.”